Renova has launched a new range of products in the English market with paper packaging that replaces plastic.
This launch will be done to other markets until September, says the Portuguese company.
This line of toilet paper covers the references ‘Hyper Soft’, ‘Balance’, ‘Ultra Strong’ and ‘Recycled’, references that have only a four-roll format of white paper without perfume and without decoration.
This line of toilet paper covers the references ‘Hyper Soft’, ‘Balance’, ‘Ultra Strong’ and ‘Recycled’, which have only a four-roll format of white paper without perfume and decoration.
This is the first step in a strategy that Renova will extend to more products, “which consists of the abandonment of plastic accompanied by a simplification of labeling of packaging,” says the company.
Founded in 1939, Renova presents itself as a European brand of consumer products that is represented in more than 60 countries. “Redefining the values of tissue paper being a brand that believes in the value of experience and privileges the relationship with the consumer”.
Among other things, Renova produces and trade innovative ranges of toilet paper, napkins, kitchen rolls or tissues, offering to society the products and experiences that allow us a lifestyle that is both sustainable and differentiating.